by Patrice Sorokin | Mar 1, 2019 | Uncategorized
In Defense of Business Cards I have piles of business cards all over my office. I get new ones at every meeting I attend. When I hand someone my business card, I often hear “I don’t bother with business cards” which is followed by an admission that they prefer to use...
by Patrice Sorokin | Jul 4, 2018 | Uncategorized
I’ve had a wave of calls recently asking me about brochures and their lesser-known cousin, the rack card. As a graphic designer in Orange County California, I do all kinds of brochures and I’ve started doing a lot of rack cards. Because I’ve been asked about them so...
by Patrice Sorokin | Feb 9, 2018 | Uncategorized
A week ago, we had the Super Bowl; the final championship game for American Football. I admit, I don’t know a thing about American Football or European Football for that matter. I watch for the Super Bowl every year to be with my family and friends. Now, I’m a graphic...
by Patrice Sorokin | Sep 6, 2017 | Uncategorized
One of my absolute favorite things to do when I have free time is to watch movies.. I like all kinds of movies, but long before the movies are released in the theater the marketing posters arrive! Now –my- fun begins because as a graphic designer in Orange County, CA...
by Patrice Sorokin | Apr 25, 2016 | Uncategorized
You’ve been staring at them since you first learned your alphabet. Letters! These little guys carry a big responsibility in your design. They are the main tools to convey your message from the sender (you) to the receiver (your clients). Part of what graphic design...
by Patrice Sorokin | Nov 24, 2015 | Uncategorized
Five Things to Do with a Card Beside Sending It If you love stationery like I do then you probably see cute cards everywhere you go. Maybe you even have a big “stash” of them that you just aren’t sure what to do with and can’t think of who to send it to. Well, I’m...
